Work and Education

Nathan S. Williams

Strategy, budgeting, evaluation and administration of all online marketing initiatives, including: pay-per-click keyword campaigns or display (banner) ads, rich-media ads, social media, lead-generation, editorial and promotional email marketing programs, search engine optimization (SEO), contests, blogs, podcasts, bi-weekly videos and an online radio station.
Visual and editorial design / creative direction of all interactive materials including: targeted promotional landing pages, microsites, Web site design, banner ads
Manages and directs all Web properties: goNOLA.com, NOLANavyWeek.com, RadioFreeNewOrleans.com, NewOrleansOnline.com, WCEF-NewOrleans.com, NewOrleans-Superbowl.com, OutNOLA.com and NewOrleansMuseums.com
Manages contributing staff for all online projects: writers, programmers, designers and vendors. February 2006 to date.

Managed all in-house creative services for multiple tourism and hotel commerce Web properties, beginning with the rebranding of the FrenchQuarter.com tourism site. Also, designed and produced FQBA.com, MardiGrasGrandStand.com, NewOrleansHotels.com and four hotel Web sites. September 2004 to February 2006.

Full responsibilities include creative direction, interactive design, strategic consulting, client relations, and new business development for Louisiana’s largest advertising agency. Directing creative and technical efforts of 5-7 internal teams producing work in all areas of interactive media for numerous agency clients including: Coastal Voyages,
Audubon Nature Institute, New Orleans Tourism, Rain Vodka, DMC New Orleans,
Whitney National Bank, BroilMaster / Martin Industries, The New Orleans Convention Center and Delta Queen Steamboat Company. January 2000 to September 2004.

Produced a variety of online media and web sites for Bent Media clients including
Tulane University, TABASCO, Oreck.com, Reilly Foods, The Neville Brothers, Smoothie King, Lifetouch Publishing, Inc., St. Charles General Hospital, Halter Marine Group, Inc., Creative Presentations, Inc. and the Perservation Hall Jazz Band. Responsibilities ranged from team management, production to design. May 1997 to December 1999.

Taught Adobe Photoshop, Illustrator, Macromedia FreeHand and Quark Xpress for graphic design, multimedia and computer animation coursework. Mississippi State University, Department of Art. 1996 to 1997.

Journeys: The Crosby Arboretum Concept, design and production of an interactive CD-ROM and Web Site combining more than forty Apple QTVR panoramas and Macromedia Flash technology to explore the physical landscape of the Crosby Arboretum. MFA Thesis Show. 1998.
Delta 01: The Father of Waters Concept, design, and production of an Interactive CD-ROM for the National Park Service interpreting the modern archaeology and Native American prehistory of the Mississippi Delta. Directed a six person team producing content, visual design, interactive design, game mechanics, computer animation, programming, video and audio production. 1997.
The Natchez Trace Design and production of a pilot CD-ROM for the National Park Service and Mississippi State University. 1996.
Communigraphics ’98 – Top 100 Web design selected for exhibition Communigraphics Graphic Design Competition. Memphis, TN. 1998.
Academic Excellence Grant – Mississippi State University. 1997.
Behind the Veil of the Temple First Place. National Association of Broadcasters, Chyron / Liberty. Las Vegas, Nevada. 1995.
Cybatik #9 Digital painting selected for exhibition at ACM SIGGRAPH ’95 Art Gallery. Additional publication in Siggraph ’95 Conference Proceedings and CD-ROM. Los Angeles, California. 1995.
Sticks and Bones – Pentax Award for Photographic Excellence, McComas Gallery, Mississippi State University Department of Art. 1993.